How to Engage Employees who Telecommute

How to Engage Employees who Telecommute

There’s a good chance your company already gives employees the option to work from home. Telecommuting has exploded in recent years in the United States. In 2017, 43% of U.S. workers said they telecommute at least occasionally.

In many cases, work-from-home programs are good for both employers and employees. A recent Stanford study shows that employees who work from home are more productive. They also take fewer breaks, vacation days, and sick days. These are great benefits, but they’ll only be fully realized if employers clearly establish some ground rules with employees. The key to an effective telecommuting program, then, is the key to almost every successful workplace policy: Effective communication.

Here are four ways you can use communications to make sure that everyone sees the benefits of a successful work-from-home program. These strategies will help you engage employees who telecommute.

1. Communicate the benefits of telecommute program

For any new office initiative to be successful, you need buy-in from your employees. Working from home may seem like the holy grail of workplace perks for some personality types. Yet others may feel lonely and unsure without an office or co-workers who form a ready-made community. You might need extra effort to engage employees who telecommute.

Promote the benefits of the program in a way that appeals to all working styles and preferences. Stay focused on the “What’s In it For Them” and not how the program could to save the company money. For example, let them know by cutting out their daily commute to and from the office, there’s a good chance that they will see some real health benefits.

2. Provide employees with the information they need to create a productive work space at home

Emphasize they don’t necessarily need a separate space to use exclusively when they telecommute. Many people can work comfortably at their dining room table or on their back porch. What’s important is that they have the information to create the right environment to get work done. Share a checklist of items that create that optimal work space. This could include a reliable internet connection, a dedicated work phone, and an ergonomic chair and desk for comfort and health.

3. Promote ways for them to get the most of the experience, while meeting expectations

It is absolutely crucial that you lay out clear expectations for your employees before they begin to work remotely. For example, explain while you don’t expect them to be chained to their computer all day, they should be available to you and their coworkers just as much as they would be in the office. Send them regular communications so they stay on top of what’s happening at the office. Promote tips and tricks for them to get the most out of telecommuting experience and grow in their jobs and careers.

 4. Schedule regular face-to-face check-ins

Keeping tabs on your employees is the best way to address workplace issues as they arise. That’s true in an office environment, and even more so in a remote work situation. Regular one-one-one video chats foster the kind of connection you’d have with your employees if you were both in the same, physical office.  Remote workers feel more connected to their team. Managers can use these conversations to engage employees who telecommute. If it’s feasible, I also recommend regular in-person meetings with whole your team together in the office.

Communicate the benefits of a work-from-home program effectively. You’ll maximize productivity and help your employees strike an ideal work/life balance. These four tips should help you use effective communication to make sure your company’s telecommute program is a success.

 

 

Jack Evans

Written by Jack Evans

Jack is an experienced marketing professional who specializes in custom benefits communications. In addition to contributing to the Trion Communications blog, Jack works with Trion clients to create mixed media communications packages that clearly explain and highlight the advantages of the client’s benefit offerings for their employees.

Trion Communications jack.evans@trion.com